Bright and vivid, our bright colors feature vibrant tones that are highly pigmented to create long-lasting, glowing color.
Dark and luscious, our deep colors feature deep velvet tones that are highly pigmented to last long and create richer tones.
Plum Purple is a one-of-a-kind highly pigmented dark magenta dye.
* This is a semi-permanent magenta hair dye
* Our dyes are non-damaging and do not require developer.
* All our dyes are vegan & cruelty-free!
* Each bottle contains 4 oz. of hair dye
* Using a tint brush is recommended for even application
Our shades appear different in the bottle than they do on the hair. Please do a strand test before doing an all-over application.
Water, Cetyl alcohol, Stearyl alcohol, Behentrimonium chloride, Glycerin, Stearalkonium chloride, Cetrimonium chloride, Carthamus tinctorius (hybrid safflower) seed oil, Sorbic acid, Hydrolyzed oat protein, Hydrolyzed rice protein, Basic Violet 1, Basic Violet 2, Fragrance